Apple's splitting up the iPhone family and it's messy
Apple is reportedly breaking decades of tradition: instead of dropping the whole iPhone lineup together every September, the base iPhone 18 won't show up until Q1 2027, while the Pro models (and a new foldable "Ultra") still launch this fall. A Pegatron earnings call just confirmed what analysts like Ming-Chi Kuo have been saying for over a year, chip and memory shortages are forcing Apple to stagger releases. Translation: your next "new iPhone" moment might come twice a year now, whether you like it or not.
Nothing says premium innovation like a supply chain forcing your product calendar.
